Embedded below is the first draft of our horror film, this was formed during the early stages of post production and as such much of the footage is raw and has little or no effects/transitions applied to it.
The purpose of the draft was to establish the storytelling element of the film by selecting the most prominent shots available from the ones taken. After selectingthe key shots for the title sequence we then set about improving the raw footage of the opening scene.
The news report was then edited to include a headline on a static newsreel at the bottom of the shot, as well as opening and closing transitions that were included to replicate the feel of a real news broadcast on a television network. The realism was added to by the inclusion of the jingle that was added to be the broadcasts theme, it worked well in it's role as it was short, loud and attention grabbing.
We received feedback from a focus group chosen from members of the public who best fit our target audience's demographic. When concerning the shot selection and editing currently in place the response was largely positive leading us to continue in a similar vein to that we had started the post production process in.
Improvements were suggested and taken onboard however and this included cutting the scene involving the mother and child as this was deemed to distort the focus of the film and add little or nothing to the plot. Another cut was the hand that appeared in the final scene, this was removed because it was thought that this was more humorous than scary as the concept had already become a horror cliche and was half expected.
The updated version will include a soundtrack to the opening as well as additional lighting and style effects in order to create an edgier atmosphere.
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